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Ari, the managing director at Marshal and Gordon, is considering several alternative suppliers for their engine production unit. Despite the team agreeing on multiple criteria
Ari, the managing director at Marshal and Gordon, is considering several alternative suppliers for their engine production unit. Despite the team agreeing on multiple criteria for evaluating suppliers, Ari argues that the focus should remain on two criteria: cost and distance. According to our discussion, this is an example of: Question 43 options: Oversimplification in decision-making Satisficing in decision-making Utility maximization in decision-making Utility rationalization in decision-making
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