Artec has released a Request for Proposals from consultancies to develop Arted's Strategic Planning Information Report (ASPIRE) - an important corporate information tool for use by its senior executives, line managers, accounting and finance professionals, marketers, salespeople, product managers, and supply chain specialists. ASPIRE should deliver decision-relevant insights across the company's global value chain and facilities, with particular focus on the following functional units: . Sales and Marketing . Manufacturing Operations and Supply Chain . Customer Care The ASPIRE should include a structured consultancy approach and analysis of the company's internal datasets (provided in SAS and Moodle) and other market intelligence, to provide information which is credible and readily understood by decision-makers across the company. Your analysis should incorporate refined recommendations supported by appropriate Business Analytics processes, datasets and predictive modelling tools. In your work, remember to include any relevant limitations/considerations relating to the datasets and predictive tools you've used