As a group, you need to focus on a company and analyse how its international business activities, as well as success or failure, were affected by the complex global business environment. You should identify the key issues the company faced regarding the environment, explain why these were critical and challenging, evaluate how the company handled them, and based on your analysis, recommend an 'appropriate' and 'workable' approach for firms encountering the similar situation. Note that a company may face multiple issues regarding the global business environment, but you only need to focus on one in the report