As a management accountant, you are asked to support a group of small businesses (of your choice) with financial difficulties and challenges. Your line manager asked you to prepare a financial plan that should cover the following tasks:

1. Critically discuss the merits of the Activity Based costing (ABC) system over the traditional costing and how it could be used by the business of your choice to gain benefits. Discuss examples with an emphasis on the activities incurred in the business(30%)
2. Critically discuss the decision-making strategies that may be adopted when launching a new product. How business profitability will be affected by the manager's attitudes toward the risk and uncertainty decision-making after the Covid-19 pandemic (30%)

1. Critically discuss the role of management accounting in today's competitive environment, giving suitable illustrations (30%)

You must support all your arguments and analysis with sound academic evidence and cite the academic materials properly using the Harvard reference system. (10%)