1. As a marketing manager at a firm that isnt meeting sales targets, what strategies will be appropriate to increase the market share of the organization.

2. In the first month of a new financial year for FTV Capital, the total sales were 1,000,000, while in second month they went up to 1,200,000. In the third month however, sales went down to 800,000. Calculate the month on month growth rate for the FTV Capital. Explain to management what is happening and suggest remedies to curb the situation.