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As a marketing manager for Revlon cosmetics, you choose to serve markets along the west coast. Your segmentation analysis reveals that these markets are differentiable

As a marketing manager for Revlon cosmetics, you choose to serve markets along the west coast. Your segmentation analysis reveals that these markets are "differentiable" which means that ______.

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the segments are large and profitable

the segments are actionable

the market segments can be effectively reached and served

the segments are distinguishable as separate segments

the profiles of the segments can be measured

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