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As a researcher with a keen interest in the disruptive impact of digital technologies on business and society, you seek to unpack current AI -

As a researcher with a keen interest in the disruptive impact of digital technologies on business and society, you seek to
unpack current AI-related intentions of South African businesses for competitive advantage. Accordingly, you are
proposing a study with the aim of investigating the strategic intentions of JSE-listed technology companies to
leverage artificial intelligence for competitive advantage.
With a positivist paradigm in mind, your study will seek to answer the following research questions:
1. What are the levels of investment or intended investment by JSE-listed technology companies in the underlying
computational infrastructure that makes artificial intelligence possible?
2. What roles and functions currently performed by humans are likely to be replaced with artificial intelligence by JSE-listed
technology companies in the coming years?
3. What actions are being developed by JSE-listed technology companies to mitigate emerging risks in current and near-
term AI development?
4. What recommendations can be made to the management of JSE-listed technology companies on how best to benefit
from advances in AI while protecting society from its harms?
REQUIRED:
Please outline how you would go about conducting the proposed study by answering the following questions.
1.1.Based on the aim prescribed for the proposed study, formulate a suitable title for the study. (4 marks)
1.2.Formulate a clear and well-articulated problem statement for the proposed study. The problem statement should be
approximately 100150 words. (5 marks)
1.3.Formulate the FOUR (4) research objectives that the proposed study seeks to achieve. (4 marks)
1.4.Based on the phrase: With a positivist paradigm in mind...., propose and discuss an appropriate research design for
the proposed study. As part of your discussion, please provide a rationale for proposing this particular research design.
(5 marks)
1.5. Based on your proposed design, discuss the methodology you would follow by answering the following questions:
1.5.1.Sampling Methodology:
1.5.1.1.Identify the target population for the study and briefly discuss whether you would use a probability or nonprobability
sampling approach. (4 marks)
1.5.1.2. Elaborate on the method(s) of sampling that you would use in the study, justifying its propriety for the study.
(5 marks)
1.5.2.Method of Data Collection
1.5.2.1.Propose a data collection instrument(s) and or method(s) for the study and provide a rationale for proposing the data
collection method. (5 marks)
1.5.3.Method of Data Analysis
1.5.3.1.Briefly discuss the method(s) of data analysis you would use in this study (note: please specify and justify the
method(s) of analysis you would employ for the research questions formulated in 1.3).(8 marks)

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