Question
As part of a larger study, Bratanova et al. (2015)1 investigated whether a person's taste for biscuits could be influenced by the ethicality of the
As part of a larger study, Bratanova et al. (2015)1 investigated whether a person's taste for biscuits could be influenced by the ethicality of the manufacturing company. A fictional biscuit company was used for the study. 112 undergraduate students from a Belgian university volunteered to participate in the study.
The students were randomly assigned to one of two groups: 53 to a group that were given a description that portrayed the company as environmentally friendly and the remaining 59 to another group that were given a description that portrayed the company as environmentally harmful.
Students in both groups were then given the same type of biscuit to taste and told that it was made by the company in the description. After tasting the biscuit, both groups of students were asked to rate on a 7-point scale how likely it was that they would buy biscuits from this company in the future (Future buy). For the purpose of analysing this data we will treat Future buy as a numeric variable where 1 = not at all likely, and 7 = very likely.
Two additional variables reported for each student were:
Last ate: The number of hours since the student had eaten (Less than two hours, Two to five hours, More than five hours
Hunger: The hunger of the student, on a 7-point scale where 1 = not at all hungry and 7 = very hungry
The researchers were interested in whether the hunger rating depended on when the student last ate. Note that one student did not provide a rating for hunger and so has been excluded from this analysis. For the purpose of analysing this data we will treat a student's Hunger rating as a numeric variable.
NOTE: Use the Computer Output for parts e to g . (a) For this study describe the:
(i) units,
(ii) treatment or factor of interest,
(iii) response.
(b) (i) Draw the appropriate plots for this data set.
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