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As part of their Send Noods campaign, Kraft will be giving away 7,000 boxes of Kraft Macaroni and Cheese. This effort falls into what category
As part of their "Send Noods" campaign, Kraft will be giving away 7,000 boxes of Kraft Macaroni and Cheese. This effort falls into what category of the promotional mix? Group of answer choices Direct
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Operations Management
Authors: William J. Stevenson
13th edition
1259667472, 978-1259667473
