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As suggested by the principles of persuasion, if the likelihood that homeowners would donate to a cause was impacted by the number of neighbors who
As suggested by the principles of persuasion, if the likelihood that homeowners would donate to a cause was impacted by the number of neighbors who had already agreed to donate, this result would be due to the principle of social proof. reciprocation. compliance, obligation. 
As suggested by the principles of persuasion, if the likelihood that homeowners would donate to a cause was impacted by the number of neighbors who had already agreed to donate, this result would be due to the principle of
social proof.
reciprocation.
compliance,
obligation.
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Welcome To Hospitality An Introduction
Authors: Kaye Chon, Kye Sung Chon
3rd Edition
1428321489, 9781428321489
