As the fitness industry was severely hit during covid 19 . Fitness industry has evolved and a new product needs to be launched catering to Virtual Reality and artificial intelligence that brings revolution and is the future of fitness where actually going to gymnasium is the last option.

If I want to start a new startup business in the area of fitness industry through virtual reality , What could be the marketing mix decision for the following:

1. Product Decisions

Product variety, quality, design, features, brand name, packaging, sizes, services, warranties and returns

2. Product Decisions

Product variety, quality, design, features, brand name, packaging, sizes, services, warranties and returns

3. Promotion Decisions

Advertising, sales promotion, publicity, public relationships, direct marketing and electronic word of mouth

4. Place Decisions

Channels, Coverage, Assortments, Locations, Inventory, and Transport