As we explore Organizational Theory and try to find our own perspective of analysis, how is your perception of the importance of sociological research and its contribution to management studies, especially within organizational theory. Further explore what does this mean for the future of organizations in a sociological environment that is being shaped and reshaped with new pressing issues from the outside world (i.e globalization, technology) and the issues from the inside world (Corporations or organization's home country and community limitations and opportunities) in a world where often corporations create culture, which can create sociological momentums, what are the potentials and opportunities of this set up?