As you get settled in your office for another day of work at K-Consult, the consulting firm you have recently joined. You sip your morning Tom Brown from Koko King and start your laptop. Surprisingly for this early hour, your boss walks in and asks you to follow him immediately. You take one last sip of your Tom Brown and go. Your boss is on the phone with Mr. Kwasi Brenya, the Managing Director of Papaye Restaurant, which operates a number of branches in Accra. They quickly bring you up to speed: Papaye has been quietly evaluating whether to join the AIRTELTIGO bandwagon. The corporate office is investigating the option of rolling out the AIRTELTIGO Mobile Menu App that would allow patrons to order, pay and get their food delivered to them anytime anywhere. They place an order, customize it to their taste and then submit, pay and track the order until it is delivered. As Joseph Gyima, the Managing Director of Papa Pizza puts it We are using the AIRTELTIGO Mobile Menu to give our customers a one-of-a-kind experience [....] by combining cuisine with innovative ordering and payment technology, we are offering a truly unique restaurant experience from your phone.

Mobile App menus are becoming popular for restaurants around the world, such as Mundo Global in Dubai, or Stacked On in USA. Generally, the approach that Papaye is considering is very similar to the one recently introduced by KVP in Kenya. There, customers can use their mobile phone to order for food, pay through mobile money, and get it delivered to them anytime, anywhere without struggle. Funny enough you have been to some Chinese Restaurants in Accra where customers sit down and use tablets to order directly from graphically pleasing and interactive menus. As they wait for their food to be delivered, they can play games on the tablet as well as track their orders and surf the web.

The Managing Director of Papaye explains that his company expects to create value from using the Mobile Menu App. He quotes a conversation he had with AIRTELTIGO Director of mobile applications: What we are banking on is that more customers will use the App. Moreover, customers will move away from physically walking to our restaurants to online ordering from their mobile phones. The program seems to be gaining strong support at the corporate office of Papaye, but the managing director has heard mixed feedback on the idea from other restaurant operators during a recent conference of hoteliers. He does not want to miss out on first mover advantage, as each early opportunity counts. However, he does not want to waste money on the latest high tech just for the sake of staying on trend. He needs your advice on what to do with the AIRTELTIGO mobile menu APP.

CASE STUDY QUESTIONS

1. Explain the various ways that Papaye can use the AIRTELTIGO mobile menu app to create value for its customers under Covid-19.

2. In line with the Covid-19 situation, discuss the challenges that Papaye customers are likely to face in using the Mobile App and how management can address them.

SECTION B [30 MARKS]

ANSWER ONLY ONE QUESTION FROM THIS SECTION

3. Discuss the various ways that the management of your organisation did or failed to demonstrate leadership in the use of information systems for survival under COVID-19. [30 Marks]

4. According to the CEO of an organization: information system issues should be left to ICT people to handle, so that executive management can focus on the business aspect of the organization. Explain your response to the CEO and the reasons behind it.

[30 Marks]

5. Discuss the problems that an organisation with non-integrated systems may encounter. Recommend the appropriate solutions.

[30 Marks]

6. Explain the information technology challenges your organisation is facing in Covid-19 and new trends in information systems that management can adopt as the solutions.

[30 Marks]