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ASAP Thank you Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini Mochi Munch Kokomochi plans to spend
ASAP Thank you Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini Mochi Munch Kokomochi plans to spend 56 2 milion on TV, radio, and print advertising this year for the campaign. The ads are expected to boost sales of the Mini Mochi Munch by $9.5 million this year and $7.5 milion next yew. In addition, the company expects that new consumers who try the Mini Mochi Munch will be more likely to try Kokomochi's other products. As a result, sales of other products are expected to rise by $16 million each year. Kokomochi's gross profit margin for the Mini Mochi Munch is 32%, and its gross profit margin averages 20% for allher products. The company's marginal corporate tax rate is 35% both this year and next year. What are the incremental earnings associated with the advertising campaign? Complete the table below: (Round to the nearest dollar) Incremental Earnings Forecast Year 1 Year 2 Sales of Mini Mochi Munch Other Sales $ Cost of Goods Sold $ Gross Profit $ $ Selling, General, and Admin Expenses Depreciation EBIT Income tax at 35% Unlevered Net Income Enter any number in the edit fields and then continue to the next Question Kokomachiis considering the launch of an advertising campaign for its latest dessert product, the Mini Mochi Munch. Kokomochi plans to spend 56.2 million on TV, radio, and print advertising this year for the campaign. The ads are expected to boost sales of the Mini Mochi Munch by $5 milion this year and $7.5 million next year. In addition, the company expects that new consumers who try the Mini Moch Munch will be more likely to try Kokomoch's other products. As a result, sales of other products are expected to rise by $1.6 milion each year Kokomoch's gross profit margin for the Mini Mochi Munch is 32%, and its gross profit margin averages 20% for both this year and next year. What are the incrementalarnings associated with the advertising campaign other products. The company's marginal corporate tax rate is 35% Complete the table below : (Round to the nearest dolar) Incremental Earnings Forecast Yeart Year 2 Sales of Mini Mochi Munch 5 Other Sales $ Cost of Goods Sold $ Gross Profit 5 $ Seling, General, and Admin Expenses 5 $ Depreciation 0 EBIT $ Income tax at 35% Unlevered Net Income Enter any number in the edit fields and then continue to the next
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