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ASSESSMENT 2: MEDIA RELEASE - 20% BACKGROUND Alongside with the announcement on the four pillars of change to the Mcdonald's overall strategies, Steve Easterbrook, CEO

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ASSESSMENT 2: MEDIA RELEASE - 20% BACKGROUND Alongside with the announcement on the four pillars of change to the Mcdonald's overall strategies, Steve Easterbrook, CEO has decided to estore growth under a new organisational structure. This means the company is departing from its current regional structure, where all chains in an area are headed at a few large offices. The company is focusing instead on field offices to improve communication between corporate and restaurant employees. To support the new structure, the organisation will streamline teams to arrive at fewer lavers and lesser bureaucracy As a result the organisation will

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