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ASSESSMENT TASK 2: DESCRIPTION The purpose of this assessment task is to apply the theories you have studied in class to a real-world scenario. Bushland

ASSESSMENT TASK 2: DESCRIPTION The purpose of this assessment task is to apply the theories you have studied in class to a real-world scenario. Bushland Blooms has decided to expand the business to become more vertically integrated. Bushland Blooms currently purchases 20,000 bunches per year of native foliage at an average cost of $10 per bunch and 20,000 bunches per year of native flowers at an average cost of $12 per bunch. Management has purchased market analysis of both of these industries to decide whether they should grow their own flowers or grow their own foliage. Your job is to write a report based on this market analysis to advise management which industry they should join. The two market analysis documents will be made available to students on iLearn under Assessment Task 2

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