Assignment 3 MGT 206 Visit a local supermarket and write a report on the level of instore marketing you experience in the store. Write a brief introduction on the store; location, demographics, targeted audience, why people shop there vs competitors, what is the stores brand image, unique selling proposition. Do a walk through of the store and report on the instore marketing you experience: Flyers Advertisements within the store/radio advertisements in store Product placements/impulse items Your impressions of the store, quality, brand image Pricing structure of different products in the same segments Perceptions about products Specific pricing promotions within the store Social influences Behavioural ques Consumer attitudes Push and pull promotions Packaging differences with products: perceived difference associated with that Write a detailed report on your findings as well as any recommendations you have on how the store could be more successful at marketing to specific segments within their target market. Submit the report on drop box. This assignment is worth 10% of your final mark