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Assignment 3 requires the students to work individually to prepare the recommendation part of the marketing plan for The Reject Shop Limited. Links to an

Assignment 3 requires the students to work individually to prepare the recommendation part of the marketing plan for The Reject Shop Limited.Links to an external site.The company is seeking recommendations and benefits on future marketing direction that includes opening a new concept store in Australia. Consequently, the group is seeking your input for the target market(s), product offerings, new location [a specific street address] and launch communications plan. Specifically, the new store is designed to be a concept store that could sell new categories of product and/or target new customer segments. You can assume that the new store will be 30% larger than present store sizes.


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