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Assignment B Based on Enablers and drivers of the Indian economy, make SWOT analysis Given below is the profile of Indian Retail industry. Retail is
Assignment B
Based on Enablers and drivers of the Indian economy, make SWOT analysis
Given below is the profile of Indian Retail industry.
- Retail is the biggest industry in the world with sales of $7.2 trillion.
- Every 10th billionaire in the world is a retailer
- 25 of the top 50 Fortune 500 companies are retail
- Retail generated a shareholder return of 18%
- In fact, warren buffet in one of his addresses to the shareholders mentioned that not investing in Wal-Mart a $8 billion mistake!!
- In India however retail industry is in infancy inspite of enormous potential. Given below is the current status of Retail in India.
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Global Marketing management
Authors: Masaaki Kotabe, Kristiaan Helsen
5th edition
470505745, 978-0470505748
