Assignment: Individual Project Purpose: To understand and articulate the Management Problem and Research Objectives. Part 1 - Problem Statement and Developing Research Objectives Think of yourself as a researcher working for the Greater Toronto Hockey League (GTHL). GTHL is only an example for you to refer to. Select another company, conduct some background research and identify the problem and the marketing research questions. For more information refer to pages 46-51 in the text book. The GTHL is concerned that they are not growing in participants as quickly as other team sports such as soccer. They would like us to conduct some research to find out what the barriers are to more participation (they are concerned about schedules, registration process, perceptions of violence and the image of hockey as well as the cost but do not know what the actual cause is). TO DO: 1. Think about the discussion from the lecture this week relating to developing a question and objectives. 2. Learn more about your company to become familiar with what the organization is about, learn about schedules, programs and costs etc. 3. Background. Write a brief overview of your findings about GTHL to provide context for the research) -