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What are the four unique elements of services? Apply each in relation to a discount brokerage service with specific examples. How can you market these

What are the four unique elements of services? Apply each in relation to a discount brokerage service with specific examples. How can you market these services taking into account the 4 unique elements?

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1 Intangible Quality Applicability to Discount Brokers The intangible nature of services like investment advice and trading platforms in a discount br... blur-text-image

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