Assume a team has monopoly power in and industry with a demand curve of P = 40 - 2w where "w" is the number of wins during the season. Assume this team has a constant marginal cost of $12. (5 points)

1. If this firm chooses the goal of profit maximization, how many wins will the team have and what will the total cost be?
2. If instead this team can maximize wins subject to the competitive equilibrium quantity of wins. How many wins will they have and what will be the team's total cost?