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Assume again that all selling expenses except commissions to increase by 3% in 2007. Instead of keeping the price unchanged, if Hallstead were to consider
- Assume again that all selling expenses except commissions to increase by 3% in 2007. Instead of keeping the price unchanged, if Hallstead were to consider an increase in the price of the jewelry, how much must the price (sales per ticket) have to increase to break even if the number of tickets sold increases by 3% in 2007?
2006 | |
Sales | $10,711 |
Cost of goods sold | 5,570 |
Gross margin | $5,141 |
Expenses | |
Selling expense | |
Salaries | 3,215 |
Commissions | 536 |
Advertising | 257 |
Administrative expenses | 435 |
Rent | 840 |
Depreciation | 142 |
Miscellaneous expenses | 122 |
Total expenses | $5,547 |
Net income | $ (406) |
Sales space (square feet) | 15,280 |
Sales per square foot | $701 |
Sales tickets | 6,897 |
Average sales ticket | $1,553 |
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