Assume that a company is pursuing a strategy based on product leadership. Which if-then hypothesis statement is most aligned with this strategy rather than an operational excellence or customer intimacy strategy?

Multiple Choice

• If the average tenure per employee increases, then the number of collaborative customer-driven product innovations should increase
• If the number of new products designed increases, then the sales from products less than three years old should increase.
• If the number of process improvement suggestions per employee increases, then the non-value-added activity costs should decrease.
• If the employee turnover percentage decreases, then the manufacturing cycle efficiency (MCE) should increase.