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Assume that a company was planning on bringing a new type of snack to market. First it would be available in individual sized packages. But
Assume that a company was planning on bringing a new type of snack to market. First it would be available in individual sized packages. But shortly after release, the company expects to have it available in family and party size packages, too. Where would this be presented and discussed in the marketing plan? Question 11 options: The Business Challenge The Budget The Market The Conclusion The Strategy
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