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Assume that BeerBev sold 41 million barrels of beer during the year, that variable costs were 75% of the cost of goods sold and 50%
Assume that BeerBev sold 41 million barrels of beer during the year, that variable costs were 75% of the cost of goods sold and 50% of marketing, general and administration expenses, and that the remaining costs are fixed. For the following year, assume that BeerBev expects pricing, variable costs per barrel, and fixed costs to remain constant, except that new distribution and general office facilities are expected to increase fixed costs by $19.68 million.
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