Question
Assume you are a commercial real estate agent and your customer is a B2B technology company. The customer wasnt sure how much office space was
Assume you are a commercial real estate agent and your customer is a B2B technology company. The customer wasnt sure how much office space was needed for the next five years so the head of Facilities asked the head of Human Resources about the types of new positions that will be needed and the type of workspace each requires. He also asked for insight from each hiring manager or department head in the company. This will help him more fully understand the amount of office space needed. This is an example of which step of the buying process?
Group of answer choices:
need recognition
defining the need
developing the specifications
searching for appropriate suppliers
evaluating proposals
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