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Assume you are the new CEO of Netflix.shop, the online store for branded merchandise at Netflix ( Ticker symbol: NFLX ) , the streaming company.

Assume you are the new CEO of Netflix.shop, the online store for branded merchandise at Netflix (Ticker symbol: NFLX), the streaming company. Your first two weeks include crucial meetings with internal and external stakeholders. To best prepare to address top executives and investors questions, you first want to understand Netflixs performance thus far, its growth opportunities,
and financing options.
Next, you want to understand the financial implications of Netflixs largest investment (i.e.content acquisition and production). To that effect, answer the following questions:
4. Answer both, parts a and b
a. What is the largest component of cost of revenue?
b. What % of streaming revenue was it in 2022? Round to 2 decimal points and
include % symbol. For example, enter 32.56% not 0.36 or 32.5%.
5. How much cash did Netflix collect from customers in 2022(in thousands)?
6. As of December 31,2022, what percentage of its net licensed content does Netflix approximately expect to amortize over the next three years?
7. As of December 31,2022, what percentage of Netflixs content obligations is considered off balance sheet(i.e., not reflected on the balance sheet)?

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