Question
Assume you are the Strategic Marketing Team for a new product Product: Robotic Personal Assistant Purpose: Enhancing performing in school and work as innovating in
Assume you are the Strategic Marketing Team for a new product
Product: Robotic Personal Assistant
Purpose: Enhancing performing in school and work as innovating in managing and coordinating their time
Target Customers: Students and Workers
Market: Robot Technologies
TASK:
. Make a table of potential customer segments.
. Include psychographics, geographics, and demographics.
. Outline which segment you are choosing to target and why.
. Make a profile of a 'typical customer' in your segment.
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