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Assuming the ConneCtor new product was yet to be available, identify and describe the opportunity space based on the two-dimensional perceptual map. Dimension II (21%)

Assuming the ConneCtor new product was yet to be available, identify and describe the opportunity space based on the two-dimensional perceptual map.

Dimension II (21%) 1.0- Memory Preference. Connectivity 0.5- Software Internet Data Entry Homada Pavir Stylishness Vito Connector Multimed Comple 0.0- -0.5- -1.0- Monitor Expandability Functionality -10 Ease of Use Sturdiness Viso Prism ImV Sp CLIE 0.0 Dimension I (47%) ThirdPartySW Light weight 1.0

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