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a)The GAAP (Generally Accepted Accounting Principles) do an unacceptable job of accounting for the principal activities of the Information Age companies. Today, investors are in

 

a)     The GAAP (Generally Accepted Accounting Principles) do an unacceptable job of accounting for the principal activities of the Information Age companies. Today, investors are in the dark because the accounting is irrelevant. The basic purpose of accounting is to provide useful information to help investors make rational investment, credit, and similar decisions, but today's most important assets and activities - intellectual capital and knowledge work - are totally ignored.


How can Professor Robert A. Howell reform the accounting system with the goal of making clear the measurement of how companies produce cash and create value. 

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