Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

AutoSave OFF Case%20Report%20-%20Rausch%20Coleman%20Homes%20(1) Q Home Insert Draw Design Layout References Mailings Review View Table Design Layout Tell me Share Comments Calibri (Bo... * 13

image text in transcribedimage text in transcribed
AutoSave OFF "Case%20Report%20-%20Rausch%20Coleman%20Homes%20(1) Q Home Insert Draw Design Layout References Mailings Review View Table Design Layout Tell me Share Comments Calibri (Bo... * 13 " A A Aa A AaBbCcDdEe AaBbCcDdEe AaBbCcDc AaBbCcDdE AaBb( Past BI Ubx x ALVA Normal No Spacing Heading 1 Heading 2 Title Styles Dictate Sensitivity Pane CASE REPORT Case: Rausch Coleman Homes (Environmental Factors) Case Prompt: What environmental factors might affect us and how do we adjust our marketing Team # Team Name: Section: Part 1: Environmental Scanning What factors or trends in the external environment in each of the following categories could affect Rausch Coleman Homes? List below and explain how each could affect the company Economic Employment, income, inflation, interest rates, productivity, wealth Social Demographic characteristics, culture, population values Environmental Climate, weather, natural resources Political, Legal, Tech, or Other Legislation, tech Innovation, etc. Page 1 of 2 149 words OF English (United States) Focus E + 85%AutoSave OFF "Case%20Report%20-%20Rausch%20Coleman%20Homes%20(1) Q Home Insert Draw Design Layout References Mailings Review View Table Design Layout Tell me Share Comments Calibri (Bo... * 13 " A A Aa A AaBbCcDdEe AaBbCcDdEe AaBbCcDc AaBbCcDdEE AaBb( Past BI Uvab x x A LA Normal No Spacing Heading 1 Heading 2 Title Styles Dictate Sensitivity Pane CASE REPORT Part 2: Strategy Choose one trend (from the previous page) that you think could have a significant impact on Rausch Coleman Homes. List the trend below. Explain how Rausch Coleman Homes could adjust their marketing strategy to address this trend. (This could include any of the 7 Ps, their targeted marketing, etc.) Environmental Trend Chosen Adjustments to Marketing Strategy to Address Trend Page 1 of 2 149 words OF English (United States) Focus TE E + 85%

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Advertising and Promotion An Integrated Marketing Communications Perspective

Authors: George Belch, Michael Belch

10th Edition

78028973, 978-0078028977

More Books

Students also viewed these Marketing questions