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Avon Products at one point secured information about its biggest rival, Mary Kay Cosmetics, by having its personnel search through the garbage bins outside MKC
Avon Products at one point secured information about its biggest rival, Mary Kay Cosmetics, by having its personnel search through the garbage bins outside MKCs headquarters. This is an example of
a lawful but probably unethical gathering of competitive intelligence.
b lawful gathering of competitive intelligence.
c strategic moves rivals are likely to make next.
d how companies in an industry can sustain good track records for revenue growth and profitability.
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