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b. Use regression analysis to examine the relationship between advertising expenses and sales revenue, with sales revenues as the dependent variable and advertising expenses as
b. Use regression analysis to examine the relationship between advertising expenses and sales revenue, with sales revenues as the dependent variable and advertising expenses as the independent variable.
Required:
Is the association/relationship positive, or is it negative?
For every $1 investment in advertising, what is the increase in revenues according to the regression?
Note: Round your answer to 2 decimal places.
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