Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Background For this week's written assignment you are a manager at, Ad It Up, a mid-size marketing firm. Over the last five years you notice

Background

For this week's written assignment you are a manager at, Ad It Up, a mid-size marketing firm. Over the last five years you notice that issues relating to unethical practices seem to be on the rise. From minor issues, such as employees calling in sick when they should have used a personal/vacation day, to more serious issues, such as the inflation of hours billed to clients, the incidences are trending at a higher rate. In an attempt to curb these actions, the company decides to take a stronger stance and terminate those employees flagged as being unethical.

Along with a heightened emphasis on training, a revision of the code of ethics, and stricter enforcement of the policies, you have been tasked with hiring three entry-level marketing employees to replace some of the terminated employees. The company wants to attract employees who are not only talented, but are ethical. You need to create an help wanted ad that spells out the various virtues that you are seeking in an employee.

Instructions

Create an help-wanted ad for an entry level marketing person. In your ad, provide the following details:

  1. Attention grabbing title
  2. A brief summary of the entry-level marketing position
  3. A list of the desired virtues applicants should possess. For this part, you will need to provide and explain five of the virtues covered in this week's materials.
  4. Instructions for applying for the job.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Foundations of Marketing

Authors: William M. Pride, O. C. Ferrell

3rd Edition

618973370, 547154569, 9780618973378, 978-0547154565

More Books

Students also viewed these Marketing questions

Question

matlab deltacp

Answered: 1 week ago