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Background Robert is a marketing manager responsible for launching a new product line. He faces challenges in gaining buy-in from various stakeholders, including the diverse
Background Robert is a marketing manager responsible for launching a new product line. He faces challenges in gaining buy-in from various stakeholders, including the diverse sales team and upper management. Referring to this week's reading, what challenge is Robert facing here? Two, he also notices that there are different cultural expectations from the diverse sales team which is resulting in tension and conflict in the workplace. Your response: Using the table provided, show how you would apply the habits and cultural competence elements to advise Robert. Use the table format provided to fill in the blank boxes/spaces provided in the table. CASE STUDY GRADING RUBRIC (40 Points) Habits Explain the Habit and Principle Apply to Case Study Habit 1 - Be proactive Habit 2 - Begin with the end in mind Habit 3 - Put first things first Habit 4 - Think win-win Habit 5 - Seek first to understand For now, avoid this Habit which we Do not fill here have not covered in class Habit 6 - Synergize For now, avoid this Habit which we Do not fill here have not covered in class Habit 7 - Sharpen the saw For now, avoid this Habit which we Do not fill here have not covered in class 5-Key Cultural Competence Elements Explain Element Apply to Case Study Element 1-Respect for Diversity Element 2 - Cultural awareness and understanding Element 3-Effective cross-cultural communication Element 4 - Flexibility and adaptability Element 5 - Conflict resolution
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