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BangKok has a long-term contract with Facefighter Co. The following data are available for two brands BangKok sells: Budget Data Actual Results DR MR DR
BangKok has a long-term contract with Facefighter Co. The following data are available for two brands BangKok sells:
Budget Data | Actual Results | |||
DR | MR | DR | MR | |
Selling price per pound | $50 | $45 | $55 | $40 |
Variable cost per pound | $30 | $25 | $30 | $20 |
Sales (in pounds) | 10,000 | 10,000 | 8,500 | 9,500 |
The total market was estimated to be 100,000 pounds at the time of budget. The actual total market for the year is 95,000 pounds.
The market share variance for BangKok is:\
20,000F 20,000U 5,000F 52,000U 5,000U
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