Based on Principles and Practice of Sport Management $6$th edition, Masteralexis, Jones and Bartlett READ CHAPTER $13$ PAGES $351-373$ AND CHAPTER $14$ PAGES $374-389$ THIS ASSIGNMENT IS DUE ON MARCH $24$TH AND WILL CLOSE FOR GOOD ON MARCH $29$TH$.$

CHAPTER $13$

$1.$ Define the $3$ types of marketing and event agencies

$2.$ What are the critical event management functions

$3.$ List and define the career opportunities in the event management field

$4.$ Discuss the current issues that event managers deal with

CHAPTER $14$

$1.$ List and define the $4$ factors that cause a sports fan to purchase or not purchase a sport product or service.

$2.$ What types of sales strategies are available to the sales staff of a sports organization?

$3.$ Define benefit selling, up$-$selling and after marketing

$4.$ What types of sales inventories are available to the sales staff