based on the barilla case study.

Identify the most important underlying drivers or causes of the ordering pattern depicted in Exhibit 12 within the case itself. Please do not forget this part of the question.... explain how each cause identified contributes to the ordering pattern in Exhibit 12.

The intent of this question is for you to probe the case for the underlying causes of the problems that the JITD program is designed to address.

An average response will identify at least two underlying causes. A top-level response will identify three. Even though you could identify more, do not exceed three---I am looking for depth not a laundry list of items.

Also, be sure to explain and make an argument justifying why or how each cause you select contributes to the demand fluctuation problems that JITD is intended to solve.