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Based on the information you have learned in this chapter, which of the following is NOT a strategy suggested by the Fishbein multiattribute model? Question

Based on the information you have learned in this chapter, which of the following is NOT a strategy suggested by the Fishbein multiattribute model? Question content area bottom Part 1 A. Simplify by removing unnecessary attributes B. Capitalize on relative advantage C. Influence competitors' ratings D. Strengthen perceived product/attribute linkages E. Add a new attribute

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