Based on the (potential) results to your campaign, analyse your findings and suggest 3 future actions. Note if your campaign was successful or unsuccessful.

• Include the method of analysing
• Measurement (refer Question 2)
• Lead indicators
• Include what, why and when in your analysis

Hint: Based on your marketing campaign in question 2, you will need to consider some different methods to address each of the four (4) above probabilities. You will need to falsify the outcome of the campaign to be abe to address the question.