Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Based on the SPSS outputs, analyze:a) Identify the test and statistics that have been used in this research (eg. Adjusted R squared, Std Error of

Based on the SPSS outputs, analyze:a) Identify the test and statistics that have been used in this research (eg. Adjusted R squared, Std Error of the estimate, Sum square of the regression and its significance, etc.)b) What results have been obtained? (Constant, unstandardized coefficients, its interpretation (impact on Y of a unitary change of X) and its significance (p-values), potential sources of multicollinearity, suggested interactions, etc.c) Based on the perspective of one of the stakeholders involved (users, companies, government, NGO, etc.), What actions do you recommend at the marketing level?d) How the analysis could be enriched? What other techniques could be used to analyze thedeterminants of satisfaction with SN?

image text in transcribed
-Essay question- A regression analysis was conducted to measure the impact of the evaluation of various aspects about the level of satisfaction of Social Networks users. Model Summary Adjusted R Std. Error of Model R R Square Square the Estimate 480 231 214 614 a. Predictors: (Constant), Importance of LIMITED ACCESS TO COMPANIES AND ADS to partcipate in a SNS, I don't want to miss anything, Tell us your age, Regarding the future and your use od SNS, what do you think, It's just a habit, Importance of VARIETY OF APPLICATIONS to partcipate in a SNS, I have no other choice, I always find sth new, Importance of TRUST IN OTHER MEMBERS to partcipate in a SNS. Importance of DESIGN to partcipate in a SNS, It entertains me a lot, I like to be updated with the news, It makes me feel good, Importance of RELIABILITY ON INFORMATION BEING EXCHANGESto partcipate in a SNS, Importance of DESIGN to partcipate in a SNS ANOVA Sum o Model Squares of Mean Square Sig. Regression 77.895 15 5,193 13,764 Residual 259,569 688 .377 Total 337.464 703 a. Dependent Variable: Overall I am satisfied with this SNS b. Predictors: (Constant), Importance of LIMITED ACCESS TO COMPANIES AND ADS to partcipate in a SNS, I don't want to miss anything, Tell us your age, Regarding the future and your use of SNS, what do you think, It's just a habit, Importance of VARIETY OF APPLICATIONS to partipate in a SNS, I have no other choice, I always find sth new, Importance of TRUST IN OTHER MEMBERS to partcipate in a SNS, Importance of DESIGN to partipate in a SNS, It entertains me a lot, I like to be updated with the news, It makes me feel good, Importance of RELIABILITY ON INFORMATION BEING EXCHANGESto partipate in a SNS, Importance of DESIGN to partipate in a SNS Coefficients* Standardized Unstandardized Coefficients Coefficients Model B Std. Error Beta Sig. (Constant) 1.838 -170 10,801 ,000 It's just a habit .082 .026 113 3,125 .002 It makes me feel good .070 .028 103 2,484 013 I always find sth new .041 028 059 1,449 148 I like to be updated with the news 054 .025 .090 2,173 030 I don't want to miss anything . 033 029 -.048 -1.15 ,247 I have no other choice -.011 026 -,016 -.429 .668 It entertains me a lot 082 .030 112 2,76 006 Regarding the future and your 078 024 use of SNS, what do you think 113 3,180 Importance of DESIGN to partcipate in a SNS 058 013 174 4,350 .00 Importance of VARIETY OF APPLICATIONS to paricipate in a 010 012 .033 .855 393 SNS Tell us your age -,001 003 -.015 -,458 647 Importance of DESIGN to 000 partcipate in a SNS 012 ..001 -.031 975 Importance of RELIABILITY ON INFORMATION BEING EXCHANGESto participate in a ..001 013 .003 -.062 .950 SNS Importance of TRUST IN OTHER 016 013 052 MEMBERS to participate in a SNS 1,215 225 Importance of LIMITED ACCESS TO COMPANIES AND ADS to 012 011 .045 1.079 ,281 partcipate in a SNS a. Dependent Variable: OverallI am satisfied with this SNS

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access with AI-Powered Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Payroll Accounting 2018

Authors: Bernard J. Bieg, Judith Toland

28th edition

1337291056, 978-1337291057, 1337291137, 9781337291132, 9781337516686 , 978-1337291040

Students also viewed these Economics questions