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Bassfishing.com had its website shutdown for two days due to a cyberattack. During that period, it is estimated that 300 customers were permanently lost lost.
Bassfishing.com had its website shutdown for two days due to a cyberattack. During that period, it is estimated that 300 customers were permanently lost lost. Registered customers visit once a month, on average, spend $15 on each visit, and remain registered for three years. What is the sales loss for bassfishing assuming a cost of capital of 6 percent?
A) $162,000
B) $54,000
C) $45,468
D) 144,342
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