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Becky tells her sales representatives their goal is to generate at least a 15 percent return on investment for all the computer desks they sell.

Becky tells her sales representatives their goal is to generate at least a 15 percent return on investment for all the computer desks they sell. Becky is using a ________Blank pricing strategy

 

  • status quo
  • competitive parity
  • target profit
  • target return

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