Before publishing a hardcover book, a publisher wants to determine the proper price to charge for the hardcover and paperback versions. The file paperback .xlsx (from chapter 5) contains the valuations of 50 representative potential purchasers of the book. Suppose the unit cost of the hardcover book is $4 and the unit cost of the paperback is $2. If the bookstore charges double what it pays the publisher, what price should the publisher charge the bookstore for each version of the book?

Formula:

H10 X fx =RANDBETWEEN(100,250)/10 A B D E F H 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 Hardcover Person Value 1 $15.30 2 $19.30 3 $24.90 4 $12.70 5 $11.30 6 $11.40 7 $11.00 8 $12.00 9 $11.00 10 $15.90 11 $20.30 12 $21.90 13 $17.80 14 $13.60 15 $17.10 16 $20.30 17 $24.70 18 $16.70 19 $19.40 20 $16.10 21 $23.90 22 $12.50 23 $12.50 24 $17.90 25 $17.30 26 $19.20 27 $21.70 28 $16.90 29 $13.40 30 $17.90 31 $13.80 32 $11.70 33 $23.50 34 $22.60 35 $17.80 36 $10.80 37 $16.70 38 $13.60 39 $16.90 40 $22.90 41 $11.50 42 $16.60 43 $23.20 44 $19.90 45 $11.50 46 $21.30 47 $20.40 48 $13.70 49 $15.60 50 $23.40 Paperback Value $8.09 $17.63 $14.40 $12.89 $20.09 $19.14 $7.79 $4.92 $15.13 $7.49 $20.88 $6.16 $17.36 $10.58 $5.89 $18.72 $5.70 $8.49 $8.48 $19.72 $12.94 $6.97 $10.45 $9.06 $6.75 $1.68 $9.75 $3.93 $8.67 $8.04 $2.16 $10.69 $4.30 $9.08 $10.68 $3.95 $10.62 $5.92 $6.80 $8.88 $12.12 $7.33 $3.24 $4.08 $9.67 $7.57 $5.80 $2.20 $6.88 $1.35 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 G H Person 1 2. 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Hardcover Value Paperback Value =RANDBETWEEN(100,250)/10 8.085 =RANDBETWEEN(100,250)/10 17.63 =RANDBETWEEN(100,250)/10 14.4 =RANDBETWEEN(100,250)/10 12.888 =RANDBETWEEN(100,250)/10 20.09 =RANDBETWEEN(100,250)/10 19.135 =RANDBETWEEN(100,250)/10 7.79 =RANDBETWEEN(100,250)/10 4.917 =RANDBETWEEN(100,250)/10 15.132 =RANDBETWEEN(100,250)/10 7.49 =RANDBETWEEN(100,250)/10 20.88 =RANDBETWEEN(100,250)/10 6.16 =RANDBETWEEN(100,250)/10 17.36 =RANDBETWEEN(100,250)/10 10.584 =RANDBETWEEN(100,250)/10 5.89 =RANDBETWEEN(100,250)/10 18.72 =RANDBETWEEN(100,250)/10 5.696 =RANDBETWEEN(100,250)/10 8.494 =RANDBETWEEN(100,250)/10 8.48 =RANDBETWEEN(100,250)/10 19.72 =RANDBETWEEN(100,250)/10 12.939 =RANDBETWEEN(100,250)/10 6.969 =RANDBETWEEN(100,250)/10 10.45 =RANDBETWEEN(100,250)/10 9.06 =RANDBETWEEN(100,250)/10 6.75 =RANDBETWEEN(100,250)/10 1.68 =RANDBETWEEN(100,250)/10 9.75333333333333 =RANDBETWEEN(100,250)/10 3.93333333333333 =RANDBETWEEN(100,250)/10 8.66666666666667 =RANDBETWEEN(100,250)/10 8.04 =RANDBETWEEN(100,250)/10 2.16 =RANDBETWEEN(100,250)/10 10.6866666666667 =RANDBETWEEN(100,250)/10 4.3 =RANDBETWEEN(100,250)/10 9.08 =RANDBETWEEN(100,250)/10 10.68 =RANDBETWEEN(100,250)/10 3.94666666666667 =RANDBETWEEN(100,250)/10 10.62 =RANDBETWEEN(100,250)/10 5.92 =RANDBETWEEN(100,250)/10 6.8 =RANDBETWEEN(100,250)/10 8.88 =RANDBETWEEN(100,250)/10 12.12 =RANDBETWEEN(100,250)/10 7.33333333333333 =RANDBETWEEN(100,250)/10 3.24 =RANDBETWEEN(100,250)/10 4.08 =RANDBETWEEN(100,250)/10 9.66666666666667 =RANDBETWEEN(100,250)/10 7.56666666666667 =RANDBETWEEN(100,250)/10 5.8 =RANDBETWEEN(100,250)/10 2.2 =RANDBETWEEN(100,250)/10 6.88 =RANDBETWEEN(100,250)/10 1.34666666666667 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 H10 X fx =RANDBETWEEN(100,250)/10 A B D E F H 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 Hardcover Person Value 1 $15.30 2 $19.30 3 $24.90 4 $12.70 5 $11.30 6 $11.40 7 $11.00 8 $12.00 9 $11.00 10 $15.90 11 $20.30 12 $21.90 13 $17.80 14 $13.60 15 $17.10 16 $20.30 17 $24.70 18 $16.70 19 $19.40 20 $16.10 21 $23.90 22 $12.50 23 $12.50 24 $17.90 25 $17.30 26 $19.20 27 $21.70 28 $16.90 29 $13.40 30 $17.90 31 $13.80 32 $11.70 33 $23.50 34 $22.60 35 $17.80 36 $10.80 37 $16.70 38 $13.60 39 $16.90 40 $22.90 41 $11.50 42 $16.60 43 $23.20 44 $19.90 45 $11.50 46 $21.30 47 $20.40 48 $13.70 49 $15.60 50 $23.40 Paperback Value $8.09 $17.63 $14.40 $12.89 $20.09 $19.14 $7.79 $4.92 $15.13 $7.49 $20.88 $6.16 $17.36 $10.58 $5.89 $18.72 $5.70 $8.49 $8.48 $19.72 $12.94 $6.97 $10.45 $9.06 $6.75 $1.68 $9.75 $3.93 $8.67 $8.04 $2.16 $10.69 $4.30 $9.08 $10.68 $3.95 $10.62 $5.92 $6.80 $8.88 $12.12 $7.33 $3.24 $4.08 $9.67 $7.57 $5.80 $2.20 $6.88 $1.35 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 G H Person 1 2. 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Hardcover Value Paperback Value =RANDBETWEEN(100,250)/10 8.085 =RANDBETWEEN(100,250)/10 17.63 =RANDBETWEEN(100,250)/10 14.4 =RANDBETWEEN(100,250)/10 12.888 =RANDBETWEEN(100,250)/10 20.09 =RANDBETWEEN(100,250)/10 19.135 =RANDBETWEEN(100,250)/10 7.79 =RANDBETWEEN(100,250)/10 4.917 =RANDBETWEEN(100,250)/10 15.132 =RANDBETWEEN(100,250)/10 7.49 =RANDBETWEEN(100,250)/10 20.88 =RANDBETWEEN(100,250)/10 6.16 =RANDBETWEEN(100,250)/10 17.36 =RANDBETWEEN(100,250)/10 10.584 =RANDBETWEEN(100,250)/10 5.89 =RANDBETWEEN(100,250)/10 18.72 =RANDBETWEEN(100,250)/10 5.696 =RANDBETWEEN(100,250)/10 8.494 =RANDBETWEEN(100,250)/10 8.48 =RANDBETWEEN(100,250)/10 19.72 =RANDBETWEEN(100,250)/10 12.939 =RANDBETWEEN(100,250)/10 6.969 =RANDBETWEEN(100,250)/10 10.45 =RANDBETWEEN(100,250)/10 9.06 =RANDBETWEEN(100,250)/10 6.75 =RANDBETWEEN(100,250)/10 1.68 =RANDBETWEEN(100,250)/10 9.75333333333333 =RANDBETWEEN(100,250)/10 3.93333333333333 =RANDBETWEEN(100,250)/10 8.66666666666667 =RANDBETWEEN(100,250)/10 8.04 =RANDBETWEEN(100,250)/10 2.16 =RANDBETWEEN(100,250)/10 10.6866666666667 =RANDBETWEEN(100,250)/10 4.3 =RANDBETWEEN(100,250)/10 9.08 =RANDBETWEEN(100,250)/10 10.68 =RANDBETWEEN(100,250)/10 3.94666666666667 =RANDBETWEEN(100,250)/10 10.62 =RANDBETWEEN(100,250)/10 5.92 =RANDBETWEEN(100,250)/10 6.8 =RANDBETWEEN(100,250)/10 8.88 =RANDBETWEEN(100,250)/10 12.12 =RANDBETWEEN(100,250)/10 7.33333333333333 =RANDBETWEEN(100,250)/10 3.24 =RANDBETWEEN(100,250)/10 4.08 =RANDBETWEEN(100,250)/10 9.66666666666667 =RANDBETWEEN(100,250)/10 7.56666666666667 =RANDBETWEEN(100,250)/10 5.8 =RANDBETWEEN(100,250)/10 2.2 =RANDBETWEEN(100,250)/10 6.88 =RANDBETWEEN(100,250)/10 1.34666666666667 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50