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Below are selected ratios provided for the current year for two companies in the fast food industry, Gold Ltd. and Silver Ltd.: Gold Silver Basic

Below are selected ratios provided for the current year for two companies in the fast food industry, Gold Ltd. and Silver Ltd.:

Gold

Silver

Basic earnings per share

$0.98

$1.37

Current ratio

2.2:1

2:1

Debt to total assets

56%

72%

Gross profit margin

78.8%

60.0%

Inventory turnover

5.8 times

9.9 times

Price-earnings ratio

14.3 times

20.3 times

Profit margin

9.3%

12.2%

Receivables turnover

9.8 times

10.4 times

Return on assets

9.3%

10.2%

Times interest earned

12.3 times

6.9 times

Instructions

(a) Which company is more profitable (0.5 marks)? Describe your reasoning and identify any ratio(s) used to determine this (1 marks).

(b) Which ratio(s) are used to assess inventory management (0.5 marks). Describe which company is managing their inventory better (1 marks)?

(c) Which company is more solvent (0.5 marks)? Describe your reasoning and identify any ratio(s) used to determine this (1 marks).

(d) Which company is more liquid (0.5 marks)? Describe your reasoning and identify any ratio(s) used to determine this (1 mark).

(e) Which company do investors appear to believe has greater prospects for future growth (e.g. stock price appreciation) (0.5 marks)? Which ratio(s), if any, did you use to reach this conclusion (0.5 marks).

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