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Bennett Builders builds 1,500-square-foot starter tract homes in the fast-growing suburbs of Boise, Land and labor are cheap, and. competition among developers is fierce. The

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Bennett Builders builds 1,500-square-foot starter tract homes in the fast-growing suburbs of Boise, Land and labor are cheap, and. competition among developers is fierce. The homes are "cookie-cutter," with any upgrades added by the buyer after the sale. Bennett Builders' cost per developed sublot are as follows: Click the icon to view the costs.) Bennett Builders would like to earn a profit of 16% of the variable cost of each home sale. Similar homes offered by competing builders sell for $204,000 each. Read the requirements Requirement 1. Which approach to pricing should Bennett Builders emphasize? Why? Bennett will need to emphasize a approach to pricing. Because the tract homes are Bennett will control over pricing stiff competition Data table Land $ 57,000 . Construction..... $ 122,000 Landscaping $ 7,000 Variable marketing costs ..... $ 4,000 Print Done

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