Bill has recently been promoted to a sales management position. He has been an effective representative, but his strengths and educational background are in management. He is about to begin his first salesperson recruitment campaign, and he knows the most important activity in the recruitment process is to

A$.$ run a credit check to ensure the recruits don't have any hidden problems.

B$.$ determine exactly what the salesperson will be doing and what traits and abilities are needed to succeed.

C$.$ check references to determine why recruits are leaving their current positions.

D$.$ make sure the application forms are filled out correctly.