Billy Irwin and Chad Younger open a bicycle shop that sells custom and innovative new kinds of bicycles. They decide to call their creation "BICYcles" using a combination of their initials. They market the bikes, have high sales,and become well known for selling BICYcles. They also make a unique and one of a king log which incorporated the word "BICYcles" and a picture of a bike. They use this logo for branding. Can Billy and Chad trademark the term "BICYcles;" can they trademark the logo? Is there any other protection for the logo? Support your answer