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Binge drinking (i.e., excessive consumption of alcohol) has long been a problem among college students in the United States. Discuss how reference group(s) might influence

Binge drinking (i.e., excessive consumption of alcohol) has long been a problem among college students in the United States. Discuss how reference group(s) might influence a freshman on picking up such an unhealthy drinking habit. Should a social norm appeal be used to discourage binge drinking among college students? Why or why not?

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